There comes a time in everyone’s life that the calling to start a business burns bright. One craves the freedom of having your own establishment and the flexibility of being an entrepreneur. It’s not all sunshine and rainbows though. As with all things, there are risks and trade offs. At the end of the day, it is all about believing and taking a leap of faith.
One of Cavite’s top selling Lotto and Scratchit™ retailers, Ms. Adora Mercado, took this leap of faith. Adora used to work in the pharmaceutical industry but she eventually decided that she wanted to take things to another level and start a business of her own. Opportunity knocked and in 1996, she opened her first Lotto outlet.
Her Lotto outlet earned a steady stream of income but it was when she started carrying Scratchit™ instant tickets that she began living the dream. The demand for scratch tickets caught on like wildfire and before she knew it, she was already operating five successful PCSO Lotto outlets all of which are successfully selling Scratchit™ Instant Tama Tickets. Adora reasons that it would have been hard to open new outlets without the extra income she earned from selling Scratchit™ Instant Tama Tickets.
From an entrepreneurial standpoint, selling instant tickets make sense: it takes little space, it sells itself and it is a quick way to earn extra revenue for an existing business. In fact, you don’t even need to be a Lotto outlet owner to sell Scratchit™ Instant Tama Tickets.
Scratchit™ has influenced Adora’s sales so much that her new outlets are designed to be conducive in selling tickets. Her window space is peppered with every conceivable ticket variant in every possible color, which immediately greets you and draws you in. This is also one factor that Adora attributes to her success. She makes sure that she has all of the ticket variants on stock so that her customers will always be able to buy their favorite games, whether it be the crowd pleaser “Go Bananas” or the fast rising star “Cash Extravaganza”.
To date, Adora has already surpassed her instant tickets sales from last year, which needless to say, amount to millions. She remains grounded though, as she gamely tells us of her plans of expanding and opening other outlets in the future. For now, she spends her time overseeing her thriving business, proving just how far a leap of faith can take you.
You too can be a Scratchit™ super retailer like Adora. Interested Metro Manila retailers can call the Scratchit™ hotline at 0917-3213583 or the PCSO Sales Department at (02)740-0253. Provincial Dretailers can call the PCSO Provincial District Office nearest you.
